Google vs Yellowpages
Once upon a time Yellowpages and other notable business directories ruled local business advertising. Then in the late naughties, there was a shift. Consumers realised it was far easier to search the internet to find the business they were looking for rather than a big alphabetical book.
Whilst there are 3 main local business search engines, Bing, Yahoo and of course Google - the most highly searched today is Google Places. Google Places has successfully captured virtually all local businesses into an instantly searchable directory, putting consumers literally seconds away.
How it works
Searchwords works for you, end to end.
Once the initial application is approved you can leave the rest to us to ensure great rankings and presence across the web. Our team of expertly trained technicians will work on and monitor your business around the clock and our dedicated customer service team are at the ready to answer all your questions.
Below is a step by step guide of the process.
- STEP 1 VERIFICATION PROCESS
- STEP 2 CATEGORY RESEARCH
- STEP 3 COMPETITOR RESEARCH
- STEP 4 LOCAL LISTING
- STEP 5 LOCAL LANDER
- STEP 6 MONITORING & ANALYTICS
We verify all of your information and check it for consistency across the web. We assist you in getting your local listings verified and completed correctly.
We perform a detailed analysis on your industry to determine the keywords that will deliver you the right types of customers
We analyse your online competition to determine their results, ranking and prominence. This assists in deciding the best strategy for delivering you the most profitable customers
We begin the process of setting up your local listings across the web. This is done by manually submitting your business details on many sites related to your business.
We set up a specially designed and optimised landing page or mini site that is designed for converting local customers.
We carefully monitor your online performance to determine changes in your rank and results. You are provided monthly status reports detailing your rank across local search engines.